ILP "Participation" - Lynda.com

This tutorial by Lynda.com titled, "Brand Strategy Designers," took me about one hour to watch this past week. I took notes alongside of very interesting facts that believe to create the smartest business people from the ideas they promote to an audience. This tutorial really digs deep into what creates the most popular brand, and how they were all created differently. I learned how entrepreneurs and business men create a business and design strategy. This tutorial teaches viewers how important a brand strategy is and how one is developed. For example, Nike is a huge brand, worn everywhere by everyone. They have made their statement and promoted their brand very well. Stefan Mumaw describes what ultimately makes a useful brand strategy. He is very energetic and informative throughout the entire tutorial. Although design is not something I'm interested in studying, it was very exciting to learn about. He got me interested and the groupings of sectioned videos really enhanced my experience. I would definitely watch another tutorial on Lynda.com!

Some notes and screenshots are listed below to learn more about brand strategies: